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The Multilevel Marketing of the President

Published April 25, 2004
The New York Times Magazine

Republicans in Clark County, Ohio, held their annual Lincoln Day fund-raising dinner in February, at a rustic golf club surrounded by an ocean of farmland. Clark County, comprising both the city of Springfield and a block of agricultural townships, is one of those fast-disappearing places where Republican and Democratic voters are still more or less in balance. Al Gore won here in 2000, but by less than a percentage point. This year, Republicans have declared Clark to be one of their target counties.

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