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The Web Users' Campaign

Published December 9, 2007
The New York Times Magazine

Before they chartered planes and opened teeming offices in Des Moines or Manchester, even before they announced their lofty ambitions to the world, the current field of presidential candidates set about absorbing the lessons of Howard Dean’s 2004 campaign. Dean lost, of course, and in a fairly ignominious way, but his campaign was the first to harness the fund-raising and organizing power of the Internet, and both parties’ 2008 hopefuls had visions of replicating his model — minus the meltdown.

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